Partnering for Success

Founded by Paul Mc Inerney, marketing graduate, professionally certified coach and 25 year industry veteran who has worked for Global Multinationals such as Coca-Cola, Sony, Heineken, RB and PepsiCo. Irish Manufacturers such as O'Brien Fine Foods and Panelto Foods and Distributors of Irish and Global Brands at Senior and Director level. Specialising in Food and Beverage, Irish Distillers, Route to Market, Consumer insight and Growing Profitable sales specialising in theIrish and UK markets.

Supporting Senior leaders as a Non Exec Director, Coach or Mentor when facing challenging times and approaching growth phase. Providing Commercial Leadership and advice to developing businesses before senior Sales team members are appointed, proof of concept analysis and strategy development, or just as a sounding board, experienced 3rd party in any commercial decision making process.

In-depth industry network and connections across retail and wholesale – On-trade and Grocery to offer the best brand Agency partner for your international brand to seed and grow on the island of Ireland and be your in-market representative.

PMCI leader Paul McInerney now supports clients in embedding sustainability at the heart of commercial strategy, drawing on recognised credentials in sustainability advisory and B Corp consultation. Whether you're looking to explore certified impact, improve ESG performance, or begin your B Corp journey, Paul offers a structured, outcome‑driven approach: from impact assessment and roadmap development to stakeholder alignment and B Corp readiness review. Strengthen your brand’s commercial appeal through ethical leadership, responsible growth and verified purpose.